4 Rules Of Marketing For FHA Streamline Refinances

The FHA or Federal Housing Administration has used the FHA Streamline as a primary tool to provide insured mortgages for families to purchase or refinance homes or properties.

The Streamline(K) is a simplified version of the 203(K) to address specifically to smaller needs of individuals in terms of repairing homes and properties.Understanding the features and characteristics will help marketing for FHA Streamline refinances easier and more effective.

Basic Requirements

1.

Get The Necessary Items.

The streamline pertains to the amount of underwriting and documentation to be processed by the mortgage company, costs may still be involved.Some of the needed items include the FHA-insured mortgage to be refinanced, current (not delinquent) mortgage to be refinanced, no cash taken out on mortgages refinanced via the streamline refinance process and the refinance leading to a lower borrower's monthly principle and interest payments.

2.Learn How Refinancing Is Offered.

Streamline refinances may be provided by companies differently.Some offer "no cost" refinances which do not require out-of-pocket expenses from the borrower.A higher interest rate on the new loan however, may be charged compared if the borrower paid or financed the closing costs in cash.All closing costs incurred during the transaction are paid by the company with this type of premium.

Closing costs may also be included into the new mortgage amount for some companies marketing for FHA streamline refinances.This is possible if an appraisal confirms that there is sufficient equity in the property.Streamline refinances can be done without the use of appraisals, but the new loan amount cannot go beyond the currently owed amount.

Investment properties or properties which the borrower does not consider as a principal residence can be refinanced without an appraisal required.Closing costs, in effect, may not be included in the new mortgage amount.

The "no cash-out" loan can be used to buy out the equity of an ex-spouse as long as it is documented in the divorce papers.The equity is considered indebtedness.Properties purchased not more than one year ago and are not FHA loans can lead to the amount being the appraised value plus closing cost, or the original sales price plus closing cost.
Searching for Benefits

3.

Identify The Advantages.

FHA refinancing programs include repairs completed after closing with loan proceeds.It offers low down payment with a minimum investment of only 3%.Other advantages include loan fees that may be financed, the mortgage being FHA-insured, no inspection required, no general contractor required, being a great tool for REO or Real Estate Owned properties, mortgage amount may be increased when combining Streamline(K) with EEM or Energy Efficiency Mortgage and having a single loan amount for the purchase, refinance and repairs.

FHA streamline is not for purchase transactions only but can also be used for the refinance of an existing loan or purchase or HUD REO property.The owner or homebuyer is responsible for all repairs from the proceeds of the loan.The repairs can start after the loan is closed.

Since the repairs are only minor, a general contractor is not required.You can hire one or perform the tasks yourself, provided you present to the lender your ability to perform the needed refinancing properly.An FHA inspector is not required provided that the homebuyer can show receipts or proof of satisfactory completion.

4.Identify the Necessary Repairs.

Marketing for FHA streamline refinances require you to know the type of items eligible for repairs.Inclusions are replacement or repair of roofs, gutters and downspouts, HVAC system upgrade or repair, plumbing and electrical system repair, replacement or upgrade, repair or replacement of existing flooring, minor remodelling, exterior and interior painting, weatherization like storm doors and windows and insulation, appliances not exceeding $2,000 in total after the required minimum of $3,000 of eligible items for repair are satisfied, non-structural improvements for disabled person accessibility and basements and exterior decks.

Items that require structural modification or major rehabilitation are not included.If major repairs are needed, the homebuyer should opt for the regular FHA 203(k) program.A maximum of 2 payments may be made to the homeowner or contractor during refinancing.

Any FHA-approved lender can process the mortgage loan.

Most of the loan fees like title update costs, permit costs and origination can be financed in to the loan.Always point these out when marketing for FHA streamline refinances.

About the Author

Scott Tucker tells you more on his free audio CD, free e-book, free faxed report, & free telephone seminar, all available for the asking, at www.

MortgageMarketingGenius.com/newsletter

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Various Forms of Internet Based Marketing

With the advent of the internet, there came various forms of marketing used to be able to advertise ones products or service and to make a home based business or other business a going concern.What one is trying to do with internet based marketing is to create strategies where there will be an increase in the level of sales and also where goals of a business can be achieved.It is not only of benefit to corporations but is also of benefit to private individuals and home based internet businesses.

So what are some of the types of internet based marketing?

Network Marketing

If you have a new product that promises to be one many people will be interested in, it is possible to set up an internet marketing strategy around that product.

Or for the less dynamic individuals you can become a distributor.As a form of marketing this first came into being in the United States about 50 years ago with Amway.With network marketing one can have a network of distributors of a product where you are building a team under you and the larger your team and the more active they are in promoting the product, the more successful you will be.You are basically forming a chain of sales people under you.The payment plans for network marketing companies vary and are set up in different ways.These often are worldwide affairs.

Email Marketing

One can use email marketing to promote and advertise their product.

There are companies that have leads that they have generated by surveying people or getting opt-in lists where people are interested in a particular product.One can email to these leads or have a service do it for you.Today due to the amount of spam generated, one has to use judgment and discretion so as not to be involved in spamming.Email has probably lost a good amount of its effectiveness due to this aspect, however email marketing is still a way that one can get his message out there about his product or service.

Viral Marketing

The concept of viral marketing is to get people to pass along information about a product or service and by word of mouth spread it far and wide.

In the past this was mainly by providing a sample.Today it includes things like videos, ebooks or text messages.The word viral is related to the word virus with the same concept of spreading like a virus.The idea in terms of the internet is to get it to spread from computer to computer.It is another successful tool one can use to advertise.

Internet marketing has advantages of being able to get your product known at minimal expense or with any budget you see fit.As long as you see the results of your efforts that is what counts.You also have ways to track how your efforts are doing and adjust them so they are doing better such as with the use of Google Analytics.

So the world is really open to you if you put your nose to the grindstone and get to work promoting and learning all there is to know about internet marketing.Most people do not stick with it long enough or make the needed effort to start making the money they desire on the internet, but there is really no such thing as failure, only an insufficient push through to success despite what some or even many may tell you.

About the Author

Gregg Forscher creator of Discount Web Content Provider

has a web content membership site and

guides for internet marketing.

http://discountwebcontentprovider.com

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What Is Video Blogging And How Can It Help Your Business?

By now, most people in the e-business industry have heard about blogging, what it can offer their company and how it promotes them throughout the internet.Many companies have started blogs and then let them take off on their own as the ball got rolling.Most companies who start blogs end up seeing dramatic results in the industry.The new and improved version of blogging is known as video blogging, and it offers the same (if not better) potential for creating an enhancing a strong client base.Video blogging is still a free thought sharing forum that people flock to discuss everything from technical problems to human rights issues.Whatever your blog ends up being about, make sure it si closely related to your current industry.

Make sure your system requirements are up to date before setting up for video blogging.Large disk spaces and up to date RSS feeds are a must as are faster and more reliable servers and the necessary programs to keep your video blog running smoothly and effortlessly.If you are unsure, ask a professional.

Video blogging is a highly effective method of bringing new products, services, and ideas straight to your clients.In fact, video blogging can increase the sales of certain items simply because you have the most powerful aspects of advertising right at your fingertips.You can show practical use, emotional benefits, and cost effectiveness all in a twenty second blip.From there, you can open up the blogs to questions, intelligent discussion regarding your products, and interactive user feedback.It is like having all the benefits of television advertising without the expense.

Your advertising skills will determine whether or not video blogging will be effective for your company.In some cases, you may have to start out with a test market.If you are new to this media, you may want to experiment with different scripts and various methods of presentation.Advertising can be powerful enough to convince otherwise intelligent individuals to purchase products that they have no real use for.Advertising is the basis of our economy.Video blogging is your introduction to media based advertising.Testing out your script and your potential market is a highly valuable use of your time, giving you the chance to iron out any potential wrinkles in your presentation.

Fortunately for you, video blogging is still new enough that it is grabbing the attention of web surfers.When your video blog pops up, it is usually the only motion on the computer screen, which is a perfect opening for the user to click and check it out.We, consumers, like motion, a strong sales pitch, and a good reason for purchasing one more item that we don't really need.

If your business is affiliate related or you are into a business where you need to gather new associates, video blogging will work well for you as well.Here, your potential associates can watch you, get a feel for how honest and trustworthy you are, and determine that watching your earnest attempt to join them answers any questions they may have had about the integrity of the individual or company trying to "recruit" them.Video blogging helps to develop trust, communication, and a sense of connection through the computer screen.

Video blogs offer a venue of advertising that allows you to add in still shits, text, and any type of streaming video that you feel will help get your message across.The blend of venues can bring out an entirely new message in a way that is unique and interesting to the user.

Video blogging doesn't appeal to everyone at this point.With a small percentage of the country still using dial up internet connections, download times are going to be insanely slow on such systems.Video blogs might not appeal to those who limit their scripts, as they may not be aware that you are offering such an event on your website.As effective as video blogging can be, don't put all your eggs in this one basket.Don't be afraid to get creative, branch out, and reach toward as many clients or associates as humanly possible.

About the Author

OR if you would like to succeed immediately to create financial freedom working only 4 hours a week, check out www.

secrets2internetfortunes.com

AND receive a limited FREE copy of the amazing 113 page Book "Online Fortunes A Beginners Guide!
" which is jam packed with so many ideas you can use to instantly create an automated income for life!That's my GIFT to you as a way of saying thank you for reading my articles.

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Tips On Making Money On Ebay

Are you interested in becoming an eBay seller or are you a relatively new eBay seller?If so, you may still be learning the ins and outs of eBay.Selling on eBay is a great way to make money on the side or even enough to support yourself, but you have to be successful at what you do.

Unfortunately, it can take time to fully learn the ins and outs of eBay, particularly how to become a profitable eBay seller, until now.Below some helpful tips are outlined; tips that you won't necessarily find explained on eBay.

eBay sellers are all required to pay fees to list their items for sale on eBay.You are charged two separate fees, a listing fee or insertion fee and a final value fee.For the final value fee, you are charged a percentage of the price that your item sold for.The insertion fee or listing fee is figured out a little bit differently.

Instead of being charged a percentage, you are charged a set amount.For instance, at the current moment, it costs .20 to list an item up to .99 cents and .40 to list an item for sale between $1.00 and $9.99, and the fee scale continues up in a similar fashion.Please remember that this is just a sample.eBay regularly changes their fees; therefore, you are urged not to rely on the aforementioned fee samples.

Although eBay sellers must pay the eBay fees mentioned above, many do not take the time to thoroughly understand those fees.You are advised against doing that, as it may end up costing you money.For instance, many of the price ranges for eBays insertion fee scale ends at .99 cents.For you, this is a great opportunity to save money, but you must know how to do so.As stated above, if you list one of your items at $9.99, the sample insertion fee would be only .40 cents.

Did you know that if you listed your item for $10.00, your insertion fee could jump up to around .60 cents!An extra .20 cents just for a penny is pretty expensive, especially if you list a number of eBay auctions that way.Before listing items for sale on eBay again, examine eBay insertion fee sale and see how you can easily save money, sometimes by just shaving a few cents off your asking price.

It has often been said that to be a successful eBay seller, you need to have good product descriptions and clear digital pictures of the item or items that you are selling.Of course, having a number of pictures in your eBay listings is a great way to increase your chances of making a sale, but it can be expensive doing so.

eBay allows sellers to post one picture for free.Additional pictures can be purchased for a small fee, but that small fee can add up overtime.For that reason, many eBay sellers limit the number of pictures they put in their auctions; however, you do not want to do this.Instead, you will want to examine photo sharing sites.Photo sharing websites, like PhotoBucket are a nice, fee way to add more pictures to your eBay auctions.Register with a photo sharing site, like PhotoBucket, follow the instructions and you should be saving money in no time at all.

The above mentioned ways are just a few of the many ways that you can save money on eBay, not lose it.In all honesty, you should do a little bit of research first.Using the internet is a great way to research selling on eBay, as many other eBay users will share their money making secrets with you, free of charge.

About the Author

Want a PROVEN method to make money on Ebay?

Click Here to find out more!

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Guaranteed Top 5 Ways To Increase Internet Marketing Sales And Quit Your Day Job

After hundreds of years we are used to the idea of using marketing to create sales, using methods designed for brick-and-mortar organizations, but internet marketing sales is where the big money will be made this century.

Not only will it be possible to earn more online, but those who do accept this challenge can do it as a home business.All the sophistication available to a giant corporation is available to the single entrepreneur as well.

Here, then, are 5 of the top ways to level the playing field and get your share of this giant income pie.

1.Do Keyword Research

With billions of websites available on the net, how do you know what people are looking for?

Simple.You do keyword research.

Using either software or signing up for a website with keyword research capabilities, you can identify hot markets and hot products.

Without research, you're just guessing.But with the vast amount of data available on how to find your target audience and understand their buying behavior in detail, it makes sense to take the time to study how to do keyword research.

2.Make A Great Website

Once you've identified your target market, you want them to find a place to visit you.

This will be your website.It can also be a blog, a popular term for web log.

The trick to having a compelling website is not the amount of technical sophistication you put into it.

Fancy technology will not increase your internet marketing sales.What will is the quality of the information you put on your website.A visitor should be able to find more information about what they are looking for.

You can make your website even stickier by adding interactive tools, like a forum or online quiz.

The illusion of interactivity can be enhanced even more by using videos.People then feel you are talking to them one on one.

Finally, you want to make your website easy to navigate.Think user friendly.Avoid clutter and put your links in the best places for people to click around your website.

3.Boost Your Reputation With Article Marketing

The internet is all about information, information, and more information.

When you set yourself up as an information provider, you establish a reputation as an expert in your niche.

When you offer people content, either on your own website or on article directories through your articles, they begin to know, like, and trust you.

Articles also help you to improve your back links and page ranking.The higher your page ranking, the more you will become an authority site, hence attracting more visitors.

4.Use Affiliate Program For More Profits

As an entrepreneur, there are two ways to benefit from Affiliate Programs.

One, of course, is to offer an affiliate commission to those who will sell your products.

The other is to find products that complement yours and sell it to your list of buyers for a commission.

Using affiliate programs as both a merchant and an affiliate, you can skyrocket your online earnings.

5.Focus On Becoming A Traffic Expert

Without traffic, everything else is cyber-junk.

It does not matter how wonderful all the other elements of your internet marketing business are, if you do not have much traffic your online business will not be successful.

Once you have mastered keyword research, found your niche, identified your hot product, made your website sticky, developed a sales process, which will include using affiliate programs, and become an expert at generating traffic, you will enjoy an avalanche of internet marketing sales.

About the Author

Learn how to make a ton of .

Join Saleem Rana and access an online marketing course for free.

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Using The Most Cost Effective Lead Generation Methods

What is the most cost effective lead generation?How about free?While the internet offers us every single type of prospective business, you now have the choice of investing grand amounts of capital all the way down to starting a business for free.Those that are available for free have received a lot of criticism, but with a little creativity and some determination, you can make it work if you want to.

The truth of the matter is that the less money you spend on lead generation the more effort you need to put into it.But if you are serious about creating a new and improved income stream for yourself, and you have to start with little to no capital, your sweat will do.

Online forums and online communities are a good place to start.Here, you can always develop a few business relationships, offer some idea trading solutions, and develop the rapport you need in order to offer a good business opportunity to potential customers or associates.Finding the right demographic is not as difficult as you might believe.There are forums for businesses in every major internet service provider and carrier, as well as plenty of forums that are available through independent servers and developers.Building a positive reputation while you are in there can help bolster your online image and give you a strong grounding for when your business really starts to develop.

Using your wits alone can offer you a distinct advantage.You can start building a mailing list by offering newsletters, freebies, and special bonuses before you even present your business.For most people who don't have the capital, being able to build a reputation first has often led to an easier transition once the capital starts to accumulate.

Being personable, developing a strong reputation, and offering great and creative ideas and free email bonuses will eventually increase the traffic to your website and even lead to additional marketing venues that others are willing to offer up.In some cases, other individuals will be able to point you to other forums that are likely to be interested in what you have to offer.

Link trading is free.It is a very common technique used among internet marketers that offers you a change for more exposure without spending any money.Link trading involves offering a business a link on your website in exchange for a link on theirs.That way, the traffic that hits your site is exposed to their site and the traffic on their site is exposed to your site.Link trading has been around for quite some time, and you are likely to get a handful of clients or associates through this process over time.

Take up your own article writing.There are ample free submission sites that allow you to submit keyword laden articles that are rich in content and useful information.This is a great way to promote your site and there are many professionals who can instruct you on how to drive your traffic from the article to the site.There are numerous methods, but the most common is a backlink, a link within the text that brings people directly to your website.

While there is a lot of effort involved in creating just these three methods of bringing traffic to your site, those who have started with nothing more than sheer determination and a desire to succeed often do when they have to work so hard for it.Simply purchasing a few sign ups and paying someone to do your marketing for you might bring in the financial profits earlier.But there is more to internet marketing than financial profits alone.There are emotional and character building profits that can never be spent.

Thanks to the internet, there really is no limit to what a person can do if they really want to.Any one who wants to create a full time income from a part time work at home program can do so if they throw their heart into it.It's just that few ever really do.You have the power to develop an online business if you want to.You have the power to change your financial picture if you want to.It just takes consistent effort.

About the Author

OR if you would like to succeed immediately to create financial freedom working only 4 hours a week, check out www.

secrets2internetfortunes.com

AND receive a limited FREE copy of the amazing 113 page Book "Online Fortunes A Beginners Guide!
" which is jam packed with so many ideas you can use to instantly create an automated income for life!That's my GIFT to you as a way of saying thank you for reading my articles.

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What I Wish I Had Known About Websites When Just Starting My Business

I have been around computers for years, but only really started to embrace websites in the past 5 years.

As I have learnt and grown there is a pile of stuff that I wish I had known about websites when I was first starting out.Recently a number of start-ups have been asking my advice for beginners, so here are a few of the things I wished I had known when I was starting.

1.Domain names and web hosting are two different things

Starting from the simplest things.

Your domain name is just like your registered business name.It is the name of your business on the web.It can be your regular business name or it can be your keyword or keywords.

Your web hosting is the electronic equivalent of the landlord who leases you office space for your business.Your web host is the location where your business lives.

The other big lesson about domain names and web hosts is it pays to shop around.You can and will save thousands per year by doing your own research.Check out the forums and reviews for the most reliable companies with the best prices.Don't take your web developer's word as gospel.Generally they want to sell you their own package (with a huge cut in it for them).

The other thing I wish I had known is to buy more bandwidth, email accounts and domains than you think you will need.1GB storage, 3 emails and only 1 domain will get you nowhere fast and if you are like me you will max it out at the most inconvenient time.

It's not that big a deal to change your hosting.If you find a good one, they will manage the transfer for you, making it all quite seamless.

2.80% of all web designers don't know what they are doing (but will charge you a fortune in the process)

This is the most frustrating thing I have learnt.

Most web designers (especially the ones at the budget end of the market) cannot build a website that will generate good search engine rankings if their life depended on it.They have absolutely no clue about SEO (search engine optimisation) and will sell you designs that are search engine poison.The problem is most of them can talk a good fight and will baffle you with jargon that hides that they have no idea what they are doing.

You may get an attractive site, but it has no way to be found in search engines.Often the sites are all in flash, the keywords are useless and there are no decent metatags.And it generally would have cost the poor business many thousands of dollars to do.

If any of your web designers tell you it will take at least 6-12 months for search engines to find you then run away.A good SEO designer can have you ranking in search engines in less than a week.

If your designer insists they will make all the edits for you and that you can't do it - sack them.They are just trying to keep you hooked in to them.

If your designer insists on building you your own personal programs to run the back end of your database, newsletter or autoresponder - they are ripping you off just to make you stay with them.

If you have been caught out don't panic!You can choose a new web developer to update your site or hire an SEO expert to go over your site and improve things.

3.Good SEO Copy is vital to your website

Your website has 2 audiences - humans and search engines.

Unless you write in a way that search engines like and "get", your human audience will never find you to read your information.But ...if you write only for search engines, then it will appear stilted and unnatural.

You need to write your copy so that it is persuasive to both humans AND search engines.This is an art form and a science that takes many years to master.

Most copywriters are not trained in SEO, so while you may get great persuasive copy for your human readers, you may not get the search engine results you are looking for.A good SEO copywriter will cost you, but they are worth it in terms of business and search engine results.

4.Buy pre-packaged rather than tailor made

Wherever possible buy commercial pre-packaged products for things like your auto-responders, affiliate programs, shopping carts, newsletter broadcasts.

This means that the bugs in the programs generally have been ironed out before you get to them, they work with the features that you want and need, and they are cheaper!

The most critical piece is your auto-responder.You get one shot at choosing the right one, as every time you change your auto-responder program due to tough anti-spam laws, all of your lists must elect to resubscribe to your mailing list.You can kiss up to 75% of your list good bye each time you shift.

5.Akismet and Captcha are your best friends

If you have any forms on your website, comments sections on your blog or other methods of interactivity, insist on some form of human identification such as Akismet or Captcha.

They are the boxes down the bottom that ask you to type in the letters you can see.75% of all comments on blogs these days are spam.Akismet or Captcha reduces the number you see, so you are not manually deleting them every few minutes.

If you don't have something like these on your website and you have a form, expect your email box to attract the attention of spammers when their robots (yes they have their own versions of spiders out looking for vulnerable sites) find your address.

6.Host your own blog on your own website

Blogs are brilliant - but don't be tempted to host your blog on a site such as Wordpress or Blogger.

If you are going to go to the trouble of hosting a blog, do it on your own site (and not just publish to your site).

7.You can learn to do it yourself

There are piles of courses out there to help you learn.

Some are great and some are very expensive wastes of time.Do your research before you sign up for anything and check out some of the free courses available.

About the Author

Ingrid Cliff is a freelance writer and the Chief Word Wizard of Heart Harmony - a writing services studio that helps put your business into words.

For a free copy of the "7 Secrets of Compelling Copy & Powerful Words" visit her website http://www.heartharmony.com.au "> www.heartharmony.com.au .

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Tips for Email List Building!

One of the oldest methods in the world of selling products or services has been the venerable mailing list.From old time “direct mail” letters to modern email messages, the “LIST” has almost reached mythical proportions in marketing circles.

And with good reason because lists work!But most marketers are not sure exactly how to start and maintain a good email list.Read the 6 tips below to understand how to increase your email list building skills.

(1) Add a Sign Up For on Every Single Webpage of Your Site

most people both old and new marketers forget this simple concept.

Put your form in front of your visitors’ faces.Go to www.build-own-list.com most people that come to your website will be “tourists” in one second and then they click away gone forever.Others are genuinely interested in what you to offer but either don’t have the need for it at the current time or don’t have the money.Make it easy for those interested to keep in contact with you.Put a sign-up form “above the fold” on each every page.

(2) Tout the Benefits of Joining Your List

On your subscription or landing page, “prove” to potential subscribers that your newsletter will not be (a) spam (b) a waste of their time.

People have lots of info overload in their lives, so they want to read things in their inboxes that are interesting, useful or informative.Offer testimonials, sample messages or an archive of older newsletter issues.Show them “what’s in it for me”.

(3) Offer Special Opt-in Incentives

Okay, this seems like a bribe right?

So?People have spam on top of spam, piling into their inboxes everyday and most of them of very tired of it.By creating a really good special report, giving away discount coupons, or great video or pod cast series, you are offering a bit of carrot to a very timid gun-shy rabbit.You drop a little carrot here; a little lettuce there, and soon, they will come of their holes and take a full nibble of what you to offer.So start developing that bunny food.

(4) Use basic SEO Tactics

The most underutilized SEO (Search Engine Optimization) tip, I know about is page title names.

Most people either don’t know or don’t bother to rename their webpage titles to reflect the content of the page.Say you write a serious kick-butt article on list building but on your website it’s named “list1.html”, “list2.html”.Give the search engines and potential prospects a chance to find you!You could rename them, “how-list-building-rocks.html” or “increase-profits-with-list-building.html”.Be clear about what’s on the page.

(5) Use Pay-per-Click Ads to Drive Traffic

if you have the budget, you can use something like Google’s Adwords program to push traffic to your email subscription landing page.

Go to www.freelist-pro.com you can select the keywords you want to use and then create a campaign around them, using classified like ads to get people to sign up.Make sure you have a great landing page, because every person who “clicks away” without signing up costs you money!

(6) Run a “Membership Drive”

Ask your current readers to help you get more subscribers.

Set up “Send to a Friend” options on your website and ask people to send emails to their friends and business associates asking them to sign up.Give away a special report or coupons or some kind of prize to person who has the most “friends” to sign up.

By using these six tips for email list building, should you be well on your way to developing an awesome email list and powerful downline.

About the Author

www.

autoresponder-money.com

www.

mailing-lists-profit.com

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