3 Ways To Keep MS Word From Killing Your SEO Strategy

Most of us type our content in Microsoft Word before publishing our articles, blog posts, and web content.But did you know that Microsoft Word can actually hurt the SEO strategy of your site?

If Microsoft Word is set up incorrectly, it can cause major issues when transferring the content to the web.Before writing any document, it is important to make a few changes to your Word settings to eliminate these issues.

Smart Quotes, Apostrophes, and Dashes

Microsoft Word automatically converts straight quotation marks and apostrophes into "smart" quotes and apostrophes for a more pleasant look.

It will also automatically convert single and double dashes into an elongated dash.While these might look nice on the Microsoft Word document, these modified characters cause a lot of trouble on the web.If you've ever seen something on the web with "??" where quotes should be or strange jargon in place of a dash, you've seen the embarrassment these can cause.

The good news is that it only takes changing a few settings once to eliminate this problem for every future document you write.This is important because your SEO strategy is only good if your content is good as well.

1.Go the "Tools" menu and select "Auto Correct"
2.
Select the "Format as You Type" Tab.
3.Under the "Replace As You Type" heading uncheck: "Straight Quotes" with "Smart Quotes" and "Symbol Characters (--) with symbols"

Style Formatting

The style formatting toolbar looks innocent enough - but choosing certain settings here can cause hours of additional work over time for the person who is converting your text to the web.

Always choose NORMAL when using Word!

I've noticed that many freelance writers choose something other than normal - or add additional spaces after lines, or double spaces after single returns.While this might look good in Word, all of that formatting disappears once it is put into an HTML editor and then must be completely reformatted in order for your SEO strategy to be effective.If you highlight the text and see extra spaces around the line breaks, then there is something off with the settings.

To ensure that your document does not have any extra Word Doc formatting:
1.
Select "Format" and "Paragraph" from your toolbar:
2.
The "Indents and Spacing" tab should be set to single spacing with 0 spacing before and after lines.
3.The "Line and Page Breaks" tab should have nothing checked other than "window/orphan control"

Pasting Content into Your Website Software from Word

When pasting content into your website software such as Wordpress, Joomla, or other type of website software with a WYSIWYG (What You See Is What You Get) editor, it's important to paste the content into the HTML tab - NOT the visual editor.

The reason is that Microsoft Word adds a ton of HTML code "behind the scenes" when you paste directly into the editor.

Pasting into the HTML tab eliminates all of this sloppy extra code that can severely dilute your keyword density and make it more difficult for search engine spiders to crawl your content and decipher the primary topic of the article.And if the search engines cannot determine the focus of your content, your SEO strategy is not efficient.

Taking these few extra steps before you start typing, can eliminate hours of reformatting and ensure that your content is properly read and ranked by search engines.Creating an effective SEO marketing campaign means that you sometimes have to take into consideration all of the small changes you can make as well as the big ones -- every bit counts towards higher rankings!

About the Author

Christine O'Kelly is co-owner of SEO Content Solutions, a leading SEO copywriting firm.

The company provides SEO press releases, articles, blog content and web content to resellers and end users alike.

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4 Steps to Making Money Selling Ebooks

Contrary to popular belief, it is possible to make money online.However, you need to steer clear of the "get rich quick schemes" that many people are trying to promote online.Making money online is simple, but it is not easy.You will have to put in some work.

One of the best ways to make money online is to collate information on a particular niche in to an ebook, and then sell this information for a profit.

Here are some tips on how to make money through selling ebooks.

- Make sure that it is a buyers market- Millions of people worldwide use the internet to search for information in millions of different niches so there are a variety of opportunities for you to make money.

The first thing you need to do to make a profit is to ensure that the niche you are looking at is a profitable one.There is no point in spending time writing an ebook if no one is going to buy it.

- Do not waffle on with useless information and flowery words- When people are searching for information online, they want that information quickly.To make your ebook popular, you need to make sure that you get right to the point.Write a clear and concise ebook with no irrelevant information or flowery words.

- Do not be boring- Concise does not mean boring.If you want people to recommend your ebook to others, and become repeat buyers when you write more reports, you need to make sure that what you write is interesting.You need to ensure that customers want to keep reading what you have to write.

- Have a great ebook cover to make it look professional.This point is really important but often overlooked.You are more likely to make money if you have a professional looking ebook cover and website graphics.

One of the most popular ways to make money online is to write your own ebook and then sell it to make money.

A business writing and selling ebooks can be broken down in to six steps:

- Research Your Niche- Niche research is the most important step if you want to make profits from selling ebooks- for two reasons.

You need to make sure that the niche you are interested in is profitable.

There is no point in writing an ebook that no one is prepared to pay money for.The other reason that niche research is important is that you need to know what you are talking about so that you sound like an expert.You also need to present your information in a way that is unique.

- Plan your ebook- After you have researched your niche it is time to plan your ebook.The planning process is important because it helps give your ebook structure and clarity.This means that you will probably write it better and this means that your customers will enjoy it more.

- Write your ebook- You have planned it and now it is time to write your ebook.Just sit down and write it.You can not make money with an idea.You need a product to sell.

- Create an ebook cover- Once you have written your ebook, you need to create an ebook cover.This will add an air of professionalism to your product.

- Market your ebook- You have written your ebook and designed your cover; now it is time to get your ebook out there and market it.There are a variety of ways you can market your ebook and you need to find the marketing solution that works best for your niche.

- Sit back and watch the profits roll in.With some hard work, after you have written your ebook, you can automate much of the process.This means that you can work less hours and watch the profits roll in.There you have it.Ebook profits are possible.Just make sure that you follow the tips mentioned above to boost your chances.

Selling information online is a great way to make money.However, you cannot just put out crap and expect to make money.Make sure that you follow the tips mentioned above and you are on the way to success.

About the Author

Thomas is a Direct Response Graphic Designer.

You can see his latest sites here: Online eCover Generator and eCover Action Scripts Package

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Make Money Online - Getting JV Partners

Before I begin I first want to provide you a quick definition of JV.JV means joint venture partner.So if you have been hearing that word being thrown around like a hot potato you can consider yourself informed!

When you have a product to sell online, there are many different tactics you can use to help get customers.One great way is through Joint Venturing.A Joint Venture (or again, simply a JV) is when you partner with a person to help sell your product(s).While it is a great idea, it can sometimes be hard to find JVs.So here are some great ideas on how to find them.

The way you go about trying to find JVs actually depends on how competitive your niche is.If you are in a niche that is saturated (such as the Internet Marketing niche) then you will have to go about things a little differently.However, if you are in another niche that is much less competitive then finding JVs should not be too difficult.

For the less competitive niches, all you really have to do is ask people if they would like to JV with you.However, you have to ask the right way.The correct approach to asking a JV can be the difference between a 10,000 dollar launch or a 10.00 launch.

So you can do a Google search on your niche.Then write down the sites that come-up.Next try to find out a name for each site so that you can address each email personally.Then email the person who runs the site.

Introduce yourself and then tell them something you like about their site.Explain why you found it interesting and that you are interested in learning more.Here is the MOST critical point in seeking a JV.Ask them if there is something you can do to help the person out.Whether it is with graphics, writing, whatever you can do provide it shows good faith.Finally, if you have done the other things properly you will be able to tell them a little bit about your product and ask them if they would like to hear more about a Joint Venture with you.

That is how to get JVs in niches that are not too competitive.However, you need to take a slightly different approach on highly competitive niches.

In highly competitive niches you need to make yourself stand out from everyone else.There are hundreds of people who are looking for JVs in some of the most popular niches.So to stand out you want to approach potential JV partners and ask if you can do something for them.Whatever you might be good at, offer to help them with something that you are good at (creating a script, writing a blog, etc.).

Then once you do something for them, they will feel like they should so something in return.This is called the theory of reciprocity.What they may decide is something in return just might be a JV with you.Or, you might just develop a long-term relationship with a few people that will pay dividends for you far into the future (beyond just one Joint Venture).

Gathering JVs can be a difficult process.It really depends on whether the niche is popular or not.For non-competitive niches all you really have to do is ask for people but for competitive niches you have to make sure you stand out to people who you want to JV with you.These partnerships are a critical component of being successful with your online business.
About the Author

Todd Lamb has been teaching people to make money online through strategy, connection and dedication.

See for yourself at OnlineSuperWealth.com

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Digital Signage: New Poll Reveals Growing Importance Of Internet In Gathering Information

A couple of weeks ago the Pew Research Center for the People & the Press released the results of a major survey about how people in this country consume news.

While the focus of the study was on the facts and figures media, I agree the investigation reveals a few bedrock demographic currents that digital signage promoters might do at any rate to realize and know. The investigation uncovered four categories on data clientele: Statistics-Integrators, Net-Newsers, Traditionalists and Disengaged. Ill brush aside the disengaged for the sake of expediency and concentrate on three remaining categories given that they are where the example for those involved and digital signage lies.

The two sets presenting the more or less fertile rationale for digital signage marketers are Facts and figures-Integrators and Net-Newsers. Mutually these two forms, which journal for 36 percentage of finish, become visible a pricey trend for by the use of multiple media groups to get hold of the facts and figures they appetite. According to the ways out, both kinds are nonetheless-instruct and relatively affluent -attributes more or less digital signage advertisers will obtain alluring.

Where they differ is in the degree to which they rely on a mix of media technologies each time craving out data. For example, Facts and figures Integrators watch TV as their keystone originator of statistics, but supplement it by visiting Web sites more or less years. Net-Newsers, on the abundant hand, take a look at the Information superhighway as their cardinal cause of information. In finalize, 92 fraction of Net-Newsers go on the internet a day to obtain their facts and figures. Distinctive sources, comparable to small screen television, are regarded as secondary. In the whole story, this amalgamation relies so a great deal of on the Web that spare of one another are doable to alarm clock a facts and figures chronicle on the internet than sit in front of their TVs and alarm clock the nightly facts and figures.

Traditionalist, who diary for 46 percentage of data clients, are older, less nonetheless-off and less informed than Net-Newsers and Statistics Integrators. Television is the powerful originator of information in the middle of Traditionalists, and although they own computers, they hardly go surf the net to find out whats happening.

Savours my usher of take a look at, digital signage salesmen can hold a few instruction in other places like this review. Initially, Some employees depend on TV as a admired information cause. Thats appropriate statistics for digital signage communicators for their proofs are indistinguishable loves TVs at first peep. Secondly, 36 percent of the receiver, which happens to be the more or less affluent number, likes by the use of a blend of media to get the attention they hunger. Digital signage advertisers can stock reward of this attraction to multiple media sources by driving a market or cable route into their signage presentations. By by means of TV in an on-screen digital signage place, they can take hold of an viewers awareness as soon as simultaneously conveying their own messages in the remaining zones on the indication.

Third, up-and-appearance Net-Newsers and Information Integrators come into view by their information consumption patterns that they are tech savvy and get pleasure from by the use of technology to determine which media they consume. Hybrid, interactive digital proofs adds the view that the listener is in sway of whats detached, something that dovetails nicely along furthermore this preference.

Savours my usher of see, the results of this examination take out one or two attributes as regards to the statistics listener that can serve as guideposts as digital signage communicators define their example and their arrival. Taking reward of the affinity of these respondents for television facts and figures puts digital signage in the sport. Using the tools that are within sight to type it interactive, views digital signage to qualified as an influencer.
Almost about the Creator

David Teen is a digital signage addict plus 20 time of happening assisting professionals use technology to effectively keep up a correspondence their unique sales promotion messages. For additional

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